A specialist, out-of-home and ambient creative agency that specialises in high impact 3D designs, Encyclomedia spans over 18 countries worldwide. It helps brands identify customers who are on ‘the pathway to purchase’ and at the ‘critical point of sale’. Since partnering with Deasil Management, the company has gained business from many multi-national clients.
Encyclomedia was a specialist out-of-home and ambient agency, which gained an international reputation for high impact 3D-like designs across traditional and non-traditional media formats.
Spanning over 18 countries worldwide, Encyclomedia connected brands with their customers on the ‘pathway to purchase’ and at the critical ‘point of sale’
With extensive experience in outdoor, ambient and retail advertising, Encyclomedia challenged conventional and traditional forms of advertising and creative communication by innovating through design and content creation. Creative services included:
- Campaign creative, production and execution
- High impact 3D-like ideation and/or transformation
- Ambient and non-traditional strategy
- Managing campaigns
- Online marketing
- Promotional products / merchandise
- Print broking / management
In the space of 5 years, Encyclomedia had worked with some of the largest brands on the planet, including: Unilever, Procter & Gamble, L’Oréal, Colgate Palmolive, Coca-Cola, Hyundai, Hewlett-Packard, Sony Pictures, Nintendo, Microsoft and Samsung.
- Weinman takes stake in ad agency Encyclomedia, Smart Company, (13 Sep, 2011)
- Encyclomedia Networks launches in Australia as one-stop-shop for ‘out-of-home’ creative, Campaign Brief (12 Sep, 2011)
- New outdoor agency – eco water street stenciling and walking boards are going mainstream, Mumbrella (12 Sep, 2011)
- Bakers Delight scores for in-store merchandising, Inside Franchise Business (29 Oct, 2010)
- Six big brands engage MediaTag’s unique 3D-like in-store designs for their product launches, Campaign Brief (2 Sep, 2010)
- Media Tag picks up new business, Mumbrella (2 Sep, 2010)
- Bakers Delight World Finalists at Retail Awards, Australian Food News (17 Feb, 2010)
- Avery Graphic win award with Medaitag Creative, Wide Format Online (2010)
- Encyclomedia ING Direct Mailer
- Encyclomedia – Bakers Delight (World Retail Awards) – Mailer
- Encyclomedia Golden Casket Mailer Launch Mailer
- Encyclomedia goes international through JVs, afaqs! (18 Jun, 2009)
- MediaTag keeps Target 100% happy, Media Release (10 Mar 2009)
- Wrap artiste, Financial Times (Mar, 2009)
- Creativity without borders, Outdoor Advertising (Jun 2009)
- Clear Hai – Sprite knocks Pepsi off No.2 perch, Times of India (Nov, 2008)
- Encyclomedia JB HiFi Microsoft Mailer
- A Sprite-full unprecedented campaign, Outdoor Advertising (Nov 2008)
- Sprite Xpress – Metro tunnel advertising, (Oct-Nov, 2008)
- Sprite Xpress – Metro tunnel advertising, (Oct-Nov, 2008)
- Coca-Cola `breaks’ OOH campaign for Sprite Xpress2008, afaqs! (Sep, 2008)
- Exploiting the true potential of the OOH arena, Impact, (Jul, 2008)
- Wrapped in style, Outdoor Advertising, (Apr, 2008)
- The Airtel adventure, Outdoor Advertising (Nov 2007)
- Billboard innovision (Minute Maid, Dove & Adventure Island), Outdoor Advertising (Nov 2007)
- Through the looking glass (Clinic All Clear Men), Outdoor Advertising (Sep 2007)