It began as a way to meet a need of Deasil Management, and grew into a corporate travel agency that provided a solution that had not yet been explored in the industry. After launching in 2012, PlanB grew to amass over $100 million in turnover over three years. Its clients include big names like World Vision, Medibank, L&H Group and more!
It was late 2011 when Deasil issued a market tender for a corporate travel agency. Deasil had been searching for one that aligned with our interests as a travel buyer. As one did not exist, the stand-out option became clear – to create our own.
Plan B was developed initially to service Deasil’s affiliated businesses and partner network. Realising the opportunity, Plan B extended the solution to other like-minded corporations with similar requirements.
Plan B launched in 2012 and grew massively. Three years in, Plan B had amassed turnover in excess of $100 million with clients such as World Vision, Medibank, L&H Group, Allen & Overy and the University of Southern Queensland on board.
In that period, it was recognised as Australia’s fastest growing company, winning an award at the Deloitte Technology Fast 500 and as a finalist in the Telstra Business Awards.
The road to success peaked in 2016 when Plan B was acquired by a leading and long-established global travel management company.
- ATPI acquires Melbourne-based Plan B Travel, Business Chief (6 July, 2016)
- ATPI acquires TMC Plan B, Travel Daily (6 July, 2016)
- This Amazing Australian Tech Company Has Exploded Revenue by 3,832 Per Cent In Three Years, Business Insider Australia (9 Dec, 2013)
- Plan B declares war on corporate travel agents, Startup Daily (6 November, 2013)
- Plan B declares war on corporate travel agents, Shoestring Media Group, (6 Nov, 2013)
- How to build a $100m business, The Sydney Morning Herald, 28 October, 2013
- Australia’s fastest-growing company declares war on corporate travel agents, Newsmaker (3 Oct, 2013)